Airtime Campaigns

Fixing Charge Revert to Spot Costs.
Position in Break 20% on Spot Rate Applies.
New Business 20% Bonus Airtime to all first-time advertisers (subject to availability)
Charity Rates 50% discount on TAP package, available for registered charities only.
Cancellation Must be received within 3 working days of the transmission date otherwise a
cancellation fee of 50% will apply.
Bespoke Packages Available on request.
Advertising Copy Must be received at least one working day in advance of transmission and
sent to [email protected]
(All commercials are subject to station approval.)
Media Central reserves the right to amend and/or remove spots at any time.
Some Categories may be top and tailed within ad breaks during busy periods –
if brands require solus breaks with no competitors please add +40%.

Price Conversion for 30” rates

Sec 10″ 15″ 20″ 30″ 40″ 45″ 50″ 60″
Ratio 50% 70% 80% 100% 133% 150% 167% 200%

All costs are exclusive of VAT

Solutions

  • All Solutions booked across Media Central channels must be signed off in writing before confirmation of same.
  • Properties are booked on a first come first served basis.
  • Any amendments in campaign details must be put in writing to Media Central.
  • Any Billable costs/management fees incurred from confirmed proposal stage will still be payable on cancellation.
  • All campaigns with billable costs included will incur a 10% Management fee from MC, these costs will be detailed at the proposal stage

Deferments

Deferments from month to month within a deal period may be treated as cancellations and must be discussed with MC prior to movement.
If a deferment is deemed a cancellation the below policy will apply
Time Frame Cancellation Charge
Less than one week to transmission 100%
Up to one week from transmission 50%
1 – 2 weeks from transmission 40%
2 – 3 weeks from transmission 20%
3 – 4 weeks from transmission 10%
4 weeks + N/A unless billable costs incurred

All costs are exclusive of VAT

Sponsorships

  • The incumbent sponsor will always be offered first refusal on sponsorships. Renewal on sponsorships must be given in writing within the agreed timing as per contract before the sponsorship period ends.
  • If renewal is not received in this time frame, it is assumed that the property will be put out to the open market, to be sold on a first come first served basis.
  • All offers must be clearly communicated in writing to Media Central. Confirming an offer does not guarantee it as sold, as it is understood that Media Central, reserve the right to still entertain offers of an equal or higher rate and duration until PO is received.
  • Any amendments in campaign details including transmission dates must be put in writing to Media Central.
  • Any Billable costs incurred from confirmed proposal stage will still be payable on cancellation.
  • Anything cancelled up to 14 working days in advance of it first airing date, will be charged to the value of 2 months.

Deferments

Deferments on the start date of any confirmed sponsorship may be treated as a cancellation and must be discussed with MC prior to movement. If a start date is delayed more than two weeks, invoice will still be issued for that month and the time will not be added to sponsorship end date

The placing of a booking on any of our platforms with
Media Central by an Agency or Advertiser
shall be deemed acceptance of these terms
and conditions.

Payment Terms

  • All invoices must be paid within 30 days
  • All invoices shall be issued at the end of the calendar month.

© 2020 Media Central - All Rights Reserved